Posts

Showing posts from February, 2015

Careers in Social Media

I attended the Careers in Social Media session at the Social Media Week in Bengaluru today. The main reason I went for it was that I am frequently asked by youngsters, what jobs they can hope to get in online media.

Here below are some of the points I gleaned from the talks by the members of the panel and answers they gave to the questions from the audience.

Types of jobs

There are three types: Creative, Communicative, Analytic.
Creative jobs have got to do with design and visual appeal.
Communication refers to textual content.
Analytical jobs are about crunching numbers and analyzing them.

How do you know you will fit into this type of job?

Ask yourself if you have a passion for working on these lines. You should be comfortable with online social media. May be you should intern in one of the companies and check out if the job excites you.

What does the job involve?

It's about managing a company's social media presence. The generic designation is Social Media Manager or Director…

Vanishing ballpoint pen refills

Image
You don't get them in most stationery stops.

"That's weird," my friend exclaimed, when I told her about it. "Students still use pens, so you should get it everywhere no?"

Though near the place where I stay, there is a well-known college and a school, the stationery shops there don't sell them.


Lack of replacement refills has led to accumulation of unusable ballpoint pens in my house.

So, today I took them all to the Supreme store near Ulsoor bus stand. The shop is popular as they sell stationery and binding material at very affordable rates.

But, even he has only refills for Reynolds.

I asked my friend's question to the shopkeeper. This is what he said, "When there are cheap use-and-throw pens, no student will bother to go around hunting for refills. And many college students use Gel pens."

These one-time-use ball pens come for as cheap as Rs 3. And if you buy in bulk, you get it cheaper. These may not be stylish, but they are good, and …

Book Review - Steve Jobs: an Exclusive Biography by Walter Isaacson

Image
Steve Jobs: an Exclusive Biography by Walter Isaacson is a well-researched life history of a rare icon of the software industry. The author has interviewed hundreds of people -- ranging from Jobs' relatives and friends, to colleagues and competitors -- for this book, and not surprisingly the book has lots of details about Jobs: the person and entrepreneur.

My knowledge of Jobs was all picked up at random from articles on him, especially a surfeit of them that appeared when he passed away four years ago. But nothing to beat this book in terms of the depth of details.

The book is worth reading because of the innumerable anecdotes and quotes that reveal who the real Steve Jobs was.

I found Jobs a paradox. Because, he had traits that were quite conflicting. He had plenty of negative habits in his personality, that we all associate with sure disaster. But probably because of the strength of his positives, Jobs was able to not only get away with all that, but even reach commanding level…

AAP landslide victory: random thoughts

Surely even Arvind Kejriwal and AAP supporters never thought they would win all but 3 seats in the Assembly. That's almost 96% of seats. Is that a record for any election in India? Remember, AAP didn't win a single seat in Delhi in the Lok Sabha elections.

This is what the voters said: "Dear Aravind, you asked us to pardon you. We have done that. You said we didn't give you a clear mandate, last time. We have given you that now. Let's see how you deliver on your promises."

Kiran Bedi and BJP leadership in no small way contributed to the party's rout. She was crticising BJP and Modi till a few months ago. She walks in to that same party, heaps platitudes on the party and Modi; and gets anointed as the party's chief ministerial candidate. Huge goof-up by party leadership.

This is not the first time voters have spoken decisively. In 1977, Indira Gandhi was swept out of power, and totally untested Janata Party came to power. When people saw that the alte…